Wednesday, September 2, 2009

Best Online Article Marketing Strategy - Promoting New Ezines on Niche Subjects

By Steve Jackson

What's the best online article marketing strategy? Let's look at some secrets, tips, and information, that everybody who wants to be successful at ezine article marketing should be aware of.

First of all write about something that interests you, if you are not even interested in the subject then you are a lot less likely to write well on it. Do your home work, when you write your new ezines on whatever the subject may be, make sure you know about that subject, if you don't this will show in your article.

You need to be aware of the benefits your reader will be getting from this ezine article and put that in the title. If your reader will be benefiting from weight loss quickly, then you need to make sure you have that in your title. You should give them a reason why they should read your ezine article and that reason should be in your title.

You need to make sure you stand out from the crowd. This means you need to ditch those common subjects such as cooking, gardening, parenting, fitness and beauty and write about those subjects that are a bit more niche.

Try to make sure that even though your subject is niche there is still a significant demand for it. Look for niche subjects that there is a good demand for with relatively little supply. You may want to calculate the KEI (keyword effectiveness index), for a particular keyword to give you an idea of what the supply and demand for it actually is.

There are many article directories out there that you should take full advantage of. Many individuals submit their articles to article directories everyday in order to bring attention their way. Some of our favourite article directories include go articles, article dashboard, ezine articles, buzzle and article alley.

Don't be afraid to ask questions and encourage your readers to get in contact with you if they have any, use it as an opportunity to promote your bio and network within your industry.

When you share information, you should keep it as simple as you possibly can. We know, you may think having those big words in that ezine article is great, but you should keep things simple so that everyone can understand it. For instance, instead of using the word "quaff, " use the word "guzzle." Why? Because there are some that will not understand you when you use "quaff, " but when you use the word "guzzle, " they will. Try to use langue that will be understandable by everyone.

Research as much as you can before you start, find the right topics, find the right keywords and follow these rules and your sure to find the best online article marketing strategy.

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