Six low cost ways to promote your business

By Glenn Guthrie

Blogging -It is really just an extended equivalent of what you would call, "word of mouth" business. Overall, blogs are where the public gives direct input and it gets updated regularly. This should prove cost effective for your company and is becoming more popular and credible with the consumer.

Business Cards -First rule for anyone in business for themselves or depending on salsas part of their business. You should always have business cards with you! This is the first line of communication with anyone that might need your product or service, now or in the future. Also, a business card has two sides. You shouldn't miss the opportunity to include some information on the back

Email -This will help to remind the customer that you are still out there thinking of their needs. And doing what you can to make sure they have the most current information at hand. Providing this is a low cost, effective way for you to market any changes going forward in your business. Decisions and changes are made everyday by people running businesses. Make sure you let them know you appreciate their patronage and that you want their continued business. You will find this to be an excellent and effective way to attract new business.

Networking -To be well connected doesn't always mean only to be connected at the top. It also has to do with the number of connections that you have. The more your name and business is out in the marketplace the more possibilities for business relationships you could form. For small or local business networking can be a lifeline to your growth and existence. You may look for local area groups or affiliations to assist with this endeavor.

Referrals-Good customer relations and service will typically lead to referrals from that customer. You worked hard to get their business so nurture it and appreciate it and the pay off is yours. That customer will refer you anytime that they can. Especially if you were able to handle a crisis or solve a problem for them. There is not enough good customer service today, which I don't understand. It is what drives repeat and referral customers to a business. A referral should be handled with certainty and cared for. They are the fruit of your endeavors that could continue to multiply.

Signs- Today there are quite a few versions that can be used, depending on your business type and your budget. There are roadside signs that are strategically posted mostly at intersections. The billboard that we see everyday next to the roads we travel. Business signs outside of structures, buildings, malls and plazas. Signs on the sides of vehicles too the new craze of the auto wrap around sign. Not to mention billboards on buses. All of these are a way for the business to say, "Here I am, you found me, this is what I do" or "this is how to reach me for what you need." Competitively staying in everyone's face and making sure they know you exist.

About the Author:

Glenn Guthrie is an editor for Pick of Cleveland which promotes the best Happy Hour Friday in Cleveland. Glenn is a VP at one of the top Advertising Agencies in the US. The specialize in agency internet marketing

Don't Buy SEO Elite

By Hass67

Search Engine Optimization (SEO) is what every webmaster wants. SEO can give your site long term free targeted traffic from the search engines. If your website gets ranked for a high traffic competitive keyword by the search engines, you have hit a goldmine. But SEO is not easy. It may take months of back breaking work for you before you succeed.

First let me explain in simple terms what SEO is. SEO means that you optimize each page of your website with a title tag, description tag, keywords tag and H1, H2 headers for a particular keyword. The content of the page should not have more than a 4% keyword density.

On page optimization is good but what actually works on the search engines is Off Page Optimization: getting quality backlinks from other authority sites. Search engines like to see thousands of quality backlinks to your site from authority sites before they start ranking your site for high traffic keywords.

Lets be clear; this requires lot of work. Its not easy especially link building. There are SEO companies that can do this work for you on payment of a few thousand dollars. Why pay this much, when you can do it for free. And it is fun too!

Many people want to take short cut to SEO. They download Black Hat SEO eBooks thinking that these black hat techniques may give them success. Nothing is further from the truth. Search engines dont like black hat techniques.

A number of SEO software are now available online that claim to help you in getting good traffic from the search engine. One such software is SEO Elite. Many people think that this software get help them in getting there website get ranked on Google, Yahoo or MSN.

SEO Elite can only tell you whether your site is being ranked for a particular keyword and how many backlinks you are getting for your site. It cannot help you in On Page Optimization or Link Building. You will have to do this stuff yourself.

Why you want to pay a few hundred dollars to know these things when Google provides you this information for free. Google is your friend. Learn to do what Google wants you to do and see how Google will start loving you.

Have you heard of Google Webmaster Tools? If not then open a Google Account, you will get the Google Webmaster Tools free. Submit your site and its sitemap to Google Webmaster Tools. Within a few days, Google will index your site. Without getting indexed, you cant get ranked.

In the Google Webmaster tools, you will find the link Search Queries. Click on this link. It will show you the keywords for which your website had been ranked in the past week.

If you want to know the number of backlinks to your site, just click on link:http://www.yourdomain.com on the Google Webmaster Tools and you will get the backlinks that Google is counting for your site.

Now, isnt this method better than purchasing SEO Elite? If you advertise on Google Adwords than you can use Google Analytics as well for your site free!

Google Analytics gives you everything. The number of visitors, their countries, time spent on the site, referral path, bounce rate, pageviews; keywords that give you search engine traffic, direct traffic and referral sites that are giving traffic to your site.

About the Author:

Mr. Ahmad Hassam has done Masters from Harvard University. Discover A Social Bookmarking Software for Massive Link Building and Traffic. Read How To Get Massive Web Traffic!

Ad Sense Secrets Exposed

By Julie Roze

Chances are you've heard the hype about making hundreds from Ad Sense. Is it a myth or reality? Mostly, it is possible, however, few achieve it. This is because people are putting the code on their site with barely any thought and expecting to make hundreds from it.

There are many ways to customize your Ad Sense ads. First, you want to think about location. Where is the best place to put your ads? Top? Middle? Bottom? Locations is one of the most important factors in Ad Sense. The best locations are just below the header, the upper left hand sidebar (if you have one), and directly in the center of the visible page (the user doesn't have to scroll). Also, another great place is directly at the bottom in the center, this gives your users a place to go.

Now, let's think about style. Borders should be avoided since they provide a visual barrier between your text and the ads. To make the border invisible, make it the same color as your web page background. Also, the ad background should be the same color. If you are placing ads in different areas of your web page with different background, make sure you mimic this in your ads settings. Yes, you could be creating different ads for the same page. This is why templates or dynamics pages are important.

Next, we have the title color. It should be the same color as the active links on your site, the area that you are placing the ads in. This will allow the users to know that they can click on it. The URL and text color should be the same as the main text color in your site for the area that you are placing the ad in.

Now, if you've paid attention, you'll notice the same theme in the paragraphs above. Make the Ad Sense blend in with your site with the exact same colors of your site. Instead of thinking of them as ads, think of them as small areas of important text related to your site. People have developed "Banner Blindness" and anything that looks like an ad will not get any attention or clicks, people simply don't see them anymore.

Here are a few more tips that may help you along the way. Avoid image ads, opt for the text only version. Make sure that you maximize your ads. At the time this article was written you are allowed 3 text ads, and 3 ad link units, these are the two I use. Be sure that you use them all on your pages.

Ad links work the best when placed in navigational areas. The border and background color should be the same as the background in the areas that the link unit is to be placed. The title color should be the same as the rest of the navigation links. Horizontal units can be placed just below the header or just above the footer. Vertical units can be placed in the middle, above, or below vertical navigational areas.

Try to get the same size of font as you are using. There are only two sizes, which are determined by the amount of link units. If you have 4 links in the unit, the font will be larger, if you choose 5 links, the font will be smaller. Also consider underlining your links so that they match Google's.

About the Author:

Visit http://www.julieroze.com for step by step videos on creating money making websites. You are welcome to reprint this article - but get your own unique content version here.

How to Create - Successful HomeBased Business

By Francisco Rodriguez

Anyone can take the time to create a successful homebased business but the key is creating a successful home based business. It takes much more effort to create a business that will be successful, and it takes a great deal of time and work. It's not simply creating a web site and promoting it-you have to identify your target audience so you know where to concentrate your advertising efforts. Before you do any of that you have to know your business completely and understand how to create a successful home based business.

The main component behind a successful home based business is knowing wealth creation strategies. Just like any other job, there is a learning curve that one must go through before you start making thousands a day. That doesn't mean that you cannot make any money at all in the mean time!

The key to a successful home based business is commitment. You must be committed to making a success of your business and not just treating it as though it was a hobby. You have to be willing to work and work hard in order to be successful. Just because you are operating a home based business does not change the rules of the game-you still must work hard and promote your business in order to become successful. You must continue to promote your business in order to remain successful. Once you stop advertising and promoting you will lose the incentive to add more customers or clients and your once successful home based business will suffer tremendously.

All it takes to get started is a computer and a desire to learn. The rest can be laid out for you and all you have to do is follow it. Once you get into the rhythm and pattern of what to do, you can pretty much kiss your day job good bye!

If you have tried before to find a way to make money from home and failed, look back at what the reason really was. Did you honestly know what you were doing or did you just hear about something and give it a try?

The difference is that if you knew what you were doing you probably would have succeeded. Making money from a home based business is almost like hearing a legend being told. Those who can do it don't really talk about it and those who cannot just talk about how they would like to.

About the Author:

Author Francisco Rodriguez Higueras Business Use of Internet Residual Household Income

How to Create an Online Business to Make Money at Home

Many people are doing it and you can too!  You can make money with an online business.  How much?  Well, that depends on how much time you are willing to put into it, but the sky is the limit.

There are many ways to make money online with a simple web site.  You don't have to be a top notch web designer/developer to make a blog or web site on which you can market just about anything.  Here are some ideas:

1. Affiliate marketing - this is where you market other people's products.  It's brilliant because you don't have to carry any inventory, do any customer service, or get involved in payment processing.  You are paid a commission or fee for each qualified action, such as a sale.  Some great affiliate networks include:  Clickbank, LinkShare, and Commission Junction.  
2. Your own products - if you have identified a product that fills a need, then by all means market it online!  There is a buyer for every product you could possibly imagine. 
3. Write articles and content - if you enjoy writing and you are good at it, you can make money selling your articles, or writing ebooks.  There are many directories where you can find buyers for content, such as Guru.com, Textbroker.com and others.  Or, you can make your own web site and market your material there. 
4. Google Adsense - Make a blog or website with great content about any subject in which you are interested, and make money with Adsense ads.  If  you write well, this is another way to make some extra income on the side.

These are just a few of the ways you can make money online.  We will bring you more ideas through frequent posts, so be sure to bookmark this page!