Saturday, August 8, 2009

Top Ways to Get More Traffic to Your Website

By Joseph Summers

Web traffic can be analysed by viewing the traffic statistics found in the web server log file, an automatically-generated list of all the pages served. A hit is generated when any file is served. Web traffic exchange sites work by allowing members to list their pages and accumulate points to spend on views, points in which they accumulate through viewing other web pages. This process can be extremely tedious but it does work and work well indeed. Web traffic analytics not only keeps us honest, it can, in the best possible sense, help justify our existence and our value. When clients can see that user experience recommendations lead to specific, positive changes in the behavior on their site, thats powerful stuff.

Pay Per Click Marketing

One way that you can work on drawing in more traffic to your website is to use pay per click marketing. Obviously this is a paid method of bringing in traffic, but it one of the better paid methods to use to gain traffic. With this type of marketing you are able to pay only when people click the link, which means you are not paying out for advertising that doesn't provide you with any results. Make sure that you use good search terms and that you also write good ad copy. Then track your ads and use the ads that perform the best. Many peoplefind that pay per click marketing is very successful for traffic generation.

Article Marketing

Article marketing is another way that you can generate more website traffic. What you do is simply write articles that are related to your website and then publish them on article directories where people can find them. At the end of your article you are able to add in a resource box that can include the link to your site. It is fairly easy to write these articles yourself or you can hire them out for reasonable rates as well. It is easy to get hundreds of articles out there, and all of them will be linked up to your website, driving in more traffic.

Viral Marketing

Naturally, though, the Internet makes the process both easier and dramatically faster. Viral marketing is usually carried by e-mail. One friend sends an e-mail to another; somewhere in that e-mail is a clickable link that takes the user through to the host Web site where the product or service is sold. Viral marketing depends on customers' good experiences. If a company doesn't satisfy customers, they won't recommend its product.

Running a Contest

With a contest in your site, you can have more traffic as well as good list of possible customers.Set up a contest that requires people to fill out a form to register to win the prize that you are offering. Get their email and ask for permission to email them while you are doing this. This way you build up a good list of leads and you also draw traffic with the promise of a good prize at the end of your contest. Just make sure you actually deliver on that prize or you will ruin your credibility.

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