Tuesday, October 20, 2009

Blogging SEO For Real Estate Professionals

By Silace Zyllion

If you are spending any time blogging in favor of real estate leads, which many of us are, you know the importance of having your subject matter found on the internet. For quite a while now I have tried to get the word out with reference to the Real Estate Lead Generation Software provided through RedX and have learned a impressive amount concerning search engine optimization in the process. Outside of the primary post, there are many steps required to get your blog read and recognized. The steps following your post will truly reveal your level of accomplishment in attracting traffic and ensuing real estate leads to your blog.

SEO Steps To Draw Real Estate Leads

You should realize that your blog is a advertising investment. With this in mind, your return on investment is based upon how many people actually notice your blog With this in mind, your biggest return will be from the blog posts that are search engine optimized.

The first step in the writing procedure should always be choosing a objective keyword. If you have a topic in mind, spend a few minutes on google to notice how useful the phrase you are focusing on will be. To notice the level of competition, look next to the search box for the search results information. As an illustration, the competitive data for the phrase "appeal to real estate leads is "Results 1 - 10 of concerning 4,230,000 for attract real estate leads. (0.55 seconds)" Because this article is competing with over four million other entries, it is unlikely to rank high on the search expression "attract real estate leads." Thus, optimizing it for that term may be relatively futile and I should perhaps optimize this post to a less competitive phrase such as "listing leads for Realtors", or even "GRAR" which only has one million competitors.

After finding a phrase that is not too competitive, draft your article using the target expression in the text. Be sure to incorporate the phrase as part of your header tags as well as your subhead Back to our case, the expression Attract Real Estate Leads is in the tag of this post.

Now Start Your Real Estate Search Engine Optimization

This is my personal recommendation and how I promote the RedX markdown page.

* Ping your blog using a pinging tool to several sites. Pingler.com is a good instrument for this

* Use an article rewriting tool to create multiple unique versions of your article. Unique versions are required so that each syndicated site that posts your post is counted as a unique back link to your real estate blog. I now use Magic Article Rewriter as my tool of choice.

* Offer your unique article to as many article directories as possible. I use two tools concomitantly for this. The first is UniqueArticleWizard, the second is Magic Article Submitter. Both tools allow you to syndicate your article across the web over time which slowly increases your links and your search engine rank. Their actual sales pages are pretty cheesy, but the tools work great.

* Bookmark the post to StumbleUpon, Digg, Delicous, and the rest of the bookmarking sites. If you are using a Wordpress, Orlywire has an interesting tool that allows you to automatically bookmark your post to your accounts.

* If you haven't submitted your RSS feed to the several feed readers, then now is the time to do so.

* Update the post on your facebook, MySpace, ActiveRain and Broker Agent Social pages.

All of the above sounds like a lot of work, and it does take about an hour to complete all of the steps. However, where you may attract one or two real estate leads from the post alone, you can now expects a few hundred more people to find you from your search engine optimization activities.

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