If you want to start your internet business, then, one of the best ways I know to do it is to create your own info product, such as an ebook.
It is as simple as writing a comprehensive resource on a topic that you know about, or paying someone to do this for you. People always need quality information and are always willing to pay for it. The quality of the product itself can only get you so far though, as the name you give to it is vitally important too.
By coming up with the perfect name for your product, people will remember it, and the more the name sticks in their mind, the more chance there is of them buying it. A poor choice of name will definitely have a negative affect on your sales. You will still make sales with a badly named product, but nowhere near as many as you would with a well-named one.
Do you think that Coca Cola, Pepsi, Nike and other McDonald's spend a lot of time to come up with names for their new products? You bet.
Imagine, when I was a kid, I thought that Kleenex was the actual name, and not a brand. It's the same for Colgate. I thought that the real toothpaste name was Colgate.
It was only in my teens that I realized that Colgate was a brand, and not the actual toothpaste name, and by that time I had so gotten used to it that I still call toothpaste Colgate and still buy it over other brands.
And, this isn't just a case of me not being smart, hundreds of thousands of people have done, or still do, the same thing. How much impact do you think this has on the sales and profits of these well-branded companies? The right name can be really really powerful!
Choosing a name that conveys a message about your product is something else that you want to aim for. You can be a little clever about it, and it does not necessarily have to be proper in English when read, so long as it says something meaningful about the product.
Think about Kleenex, for example, they have the word "clean" inside their brand name. Subconsciously, when you need tissues, you want to feel clean again, and the word Kleenex is associated with you being able to do that. This has no doubt contributed towards their success.
Another little rule that has become apparent over time is that names in which the two prominent letters are the same tend to do well. I told you about Coca-Cola before; the two parts of the name start with a C. It's powerful.
So, to confirm, this is what you need to bear in mind when coming up with a name for your product...
1) Ensure that your product name conveys a message or benefit
2) Choose two words which start with the same letter
Whatever info product you plan on creating, these tips will be equally effective. Make sure that you take your time and that you first run your name ideas past friends and family before deciding on the final one. Never rush the name choosing process as your success really does depend on it!
It is as simple as writing a comprehensive resource on a topic that you know about, or paying someone to do this for you. People always need quality information and are always willing to pay for it. The quality of the product itself can only get you so far though, as the name you give to it is vitally important too.
By coming up with the perfect name for your product, people will remember it, and the more the name sticks in their mind, the more chance there is of them buying it. A poor choice of name will definitely have a negative affect on your sales. You will still make sales with a badly named product, but nowhere near as many as you would with a well-named one.
Do you think that Coca Cola, Pepsi, Nike and other McDonald's spend a lot of time to come up with names for their new products? You bet.
Imagine, when I was a kid, I thought that Kleenex was the actual name, and not a brand. It's the same for Colgate. I thought that the real toothpaste name was Colgate.
It was only in my teens that I realized that Colgate was a brand, and not the actual toothpaste name, and by that time I had so gotten used to it that I still call toothpaste Colgate and still buy it over other brands.
And, this isn't just a case of me not being smart, hundreds of thousands of people have done, or still do, the same thing. How much impact do you think this has on the sales and profits of these well-branded companies? The right name can be really really powerful!
Choosing a name that conveys a message about your product is something else that you want to aim for. You can be a little clever about it, and it does not necessarily have to be proper in English when read, so long as it says something meaningful about the product.
Think about Kleenex, for example, they have the word "clean" inside their brand name. Subconsciously, when you need tissues, you want to feel clean again, and the word Kleenex is associated with you being able to do that. This has no doubt contributed towards their success.
Another little rule that has become apparent over time is that names in which the two prominent letters are the same tend to do well. I told you about Coca-Cola before; the two parts of the name start with a C. It's powerful.
So, to confirm, this is what you need to bear in mind when coming up with a name for your product...
1) Ensure that your product name conveys a message or benefit
2) Choose two words which start with the same letter
Whatever info product you plan on creating, these tips will be equally effective. Make sure that you take your time and that you first run your name ideas past friends and family before deciding on the final one. Never rush the name choosing process as your success really does depend on it!
About the Author:
Franck Silvestre, is a super affiliate. Let him show you how you too can earn $1000's per month at his amazing Internet Business Blueprint. Discover how to start your internet business from scratch, and earn $1,000.00 per month. Click on this link now to read his exclusive FREE report, and learn how to Start Your Internet Business.
Posts
No comments:
Post a Comment