If you are trying to build your SEO business and have thus far been unsuccessful, chances are you've wasted a great deal of time and effort in the process. As a result you may be finding yourself feeling frustrated at having lost money and valuable time trying to accomplish what you thought would be a simple process. We'd like to give you a couple of tips to get you started down the right track.
These tips are not secrets, but they are things that are often overlooked as people struggle with this concept. Everyone knows the goal is to increase visibility in order to make money online. The only way to do this is to really understand what SEO is all about.
The basic concept, as you may already know, with regard to search engine optimization is that it is a way to make your content or website more visible to the general audience of internet users. It really doesn't matter whether you are using videos, article marketing or your personal website to do this, it all begins with keywords.
The good news is these terms and phrases will make it easier for people to find your business, instead of you looking for prospects. The bad news is you can't just choose any word or term you want, because people still can miss your site. In order to combat the situation you have to figure out the proper keywords to use, which of course has a secret formula.
If you've been reading around the internet about SEO, then you've probably heard the 1,000/1,000,000 rule. Once you're able to find keywords that have at least 1,000 searches a month and no more than 1,000,000 results, then you have a good keyword or phrase. Now, whether or not you take advantage of this tip, or get better stats is up to you.
This basically works towards those marketing strategies where people are looking for helpful information. The other side of search engine optimization is built around your website. If you are selling golf clubs, then it would be a good idea to start out with this as your primary site keyword. If it needs to be shortened, then use "golf" in the page links.
It's also important to always work from left to right on your website. See, search engine crawlers move from left to right looking for terms. If your page links are in the bottom right hand corner of your website, they're going to be the last thing that is seen. However, if you put them just below the header or in the left margin, your ranking results will be much better.
While this might be somewhat helpful, we've only scratched the surface to all the SEO strategies out there. Whether it's with your website or through content, understanding the process will only give you bigger rewards. If you already have a niche, find a free keyword tool and start looking for good keywords to use. When you have 3-7, then it will be time to learn how to properly implement them.
These tips are not secrets, but they are things that are often overlooked as people struggle with this concept. Everyone knows the goal is to increase visibility in order to make money online. The only way to do this is to really understand what SEO is all about.
The basic concept, as you may already know, with regard to search engine optimization is that it is a way to make your content or website more visible to the general audience of internet users. It really doesn't matter whether you are using videos, article marketing or your personal website to do this, it all begins with keywords.
The good news is these terms and phrases will make it easier for people to find your business, instead of you looking for prospects. The bad news is you can't just choose any word or term you want, because people still can miss your site. In order to combat the situation you have to figure out the proper keywords to use, which of course has a secret formula.
If you've been reading around the internet about SEO, then you've probably heard the 1,000/1,000,000 rule. Once you're able to find keywords that have at least 1,000 searches a month and no more than 1,000,000 results, then you have a good keyword or phrase. Now, whether or not you take advantage of this tip, or get better stats is up to you.
This basically works towards those marketing strategies where people are looking for helpful information. The other side of search engine optimization is built around your website. If you are selling golf clubs, then it would be a good idea to start out with this as your primary site keyword. If it needs to be shortened, then use "golf" in the page links.
It's also important to always work from left to right on your website. See, search engine crawlers move from left to right looking for terms. If your page links are in the bottom right hand corner of your website, they're going to be the last thing that is seen. However, if you put them just below the header or in the left margin, your ranking results will be much better.
While this might be somewhat helpful, we've only scratched the surface to all the SEO strategies out there. Whether it's with your website or through content, understanding the process will only give you bigger rewards. If you already have a niche, find a free keyword tool and start looking for good keywords to use. When you have 3-7, then it will be time to learn how to properly implement them.
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